GE Shareholders Upset at MSNBC

by Sal on April 23, 2009

in Media,Media Bias,Politics

General Electric is the parent company of NBC, and by extension owns NBC News, MSNBC, and CNBC.  At yesterday’s shareholders meeting in Orlando, FL, shareholders criticized GE CEO Jeff Immelt for MSNBC’s extreme left-wing tilt.  With the likes of Keith Olbermann, Rachel Maddow, Chris Matthews, and Ed Shultz, MSNBC has turned into the TV version of Air America.  Shareholders were also particularly upset about the Olbermann/Garofalo interview in which Garofalo described the Tea Parties as being motivated by racism against a black President.

The leftwing tilt of MSNBC will become problematic for the NBC brand and GE over time, as the liberal agenda becomes increasingly unpopular with the continued missteps of the Obama administration (already Obama is down to 54% approval in Rasmussen’s Daily Tracking Poll, from a high of 65% on Inauguration day).  The danger that MSNBC poses to the NBC brand and the GE brand is that, as perceptions of media bias rise, NBC will appear to be the bias-leader.  Already, NBC has taken the crown away from SeeBS as the most blatantly partisan news network out there, and with the way things are going, it will not relinquish its crown anytime soon.  Immelt has a tough task, as the shareholders are now getting angry.  Yet, any move to change MSNBC or NBC will be decried as censorship by the media, and will probably spark a backlash towards GE from our new socialist overlord, Barack Obama.

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